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How AI-assisted publishing doubles our customers' search traffic

When publishers automate the work of finding and publishing stories, organic search traffic more than doubles on average. Here is the data, and what drove it.

Danny Bellion  |  1 Jul 2026

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Recent

  • Fact laundering: AI research tools find facts and lose the source

    We benchmarked nine AI research products on thirty real news stories. Every one of them sometimes credits a verified fact to the wrong source.

    Danny Bellion  |  10 Jun 2026
  • Do you need to disclose AI-use in editorial articles?

    The landscape for editorial disclosure is increasingly complex, but new EU regulations will force publishers to act.

    Peter Stuart  |  11 Mar 2026

All Posts

Using AI for content: Why editorial judgment matters

Google's December 2025 core update hit AI-heavy publishers hard. What the data shows about what works instead.

Peter Stuart  |  7 Feb 2026

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